Recruiting Source Choices Internal vs. External

Recruiting Source Choices Internal vs. External The article is about recruitment source choices. The author was studying internal and external recruitment methods to find out which one is appropriate and in which situation it is applicable. The recruitment source selection is a course step, which is mostly about the combination of the cost and the speed of the selection of the new worker. The major issue for the human resource recruiter is about the preference between the internal and external recruitment. The tool used in was use examination of secondary information. The population studied was the employees. Internal recruitment offers the opportunity to the workers of the organization; however it is not appropriate for all the job vacancies. External recruitment is costly, it takes longer time and the new worker does not know the organization moreover the learning curve is not complex. Internal recruitment is the best tool for the job vacancies, this is because the experience is available within the organization furthermore; it enables the use of human capital competently as the employees shift to the job positions, the employees value added for the company is maximized (http://yourhrmguide.com/content/recruitment-source-selection-internal-or-external-recruitment). External recruitment is appropriate for the job vacancy where the company needs to improve its competence for the external know-how and for the job positions, which are private and they cannot be declared internally to employees. The external recruitment is mostly used when the organization needs stability and the employees cannot shift from the job position to another. Internal recruitment is the best recruitment tool when the organization improves its processes and services given to the other divisions in the organization or to the external clients. The external recruitment ought to be used when the company wants to introduce a new field of the corporation and it needs to increase an expertise and knowledge quickly. Section 2 How does having multiple recruiting means help enterprise establish its brand? Having multiple recruiting means help enterprise establish its brand because it offers variety of choices to all clients. By doing this it expands the range n which the firm reaches its clients. For instance since the company has an MTV show, an online game and other recruitment methods, clients choose the method they like most. The MTV show is very interesting and it has attracted many candidates. The contenders were asked questions and were judged in relation to their answers, since three out of four candidates were offered jobs, this has attracted many contenders and as a result there were many referrals. The variety of activities in the firm has helped in enterprise recruitment which has accordingly assisted its strategic goal of launching its employment brand. This is because the program combines all of enterprise recruitment resources and advertisement its website as well as other recruitment efforts. The television show and the online games were attention getters but what has made the enterprise expand the most is from employee referrals. The enterprise workers who refer candidates are heavily rewarded to up to $500 to $1,500 and additionally get permanent employment. It is an advantage since the referrals check out the firm and mention the enterprise to others thereby expanding the pool of potential recruits. This has really helped the enterprise8 in establishing its brand. Go to the enterprise website (www.erac.com/recruit) and the click on tab About Enterprise. Check out the online game, career opportunities and other components. Then evaluate how effective you feel the website is an employment branding and recruiting The companys website give me the business is very popular. The game lets people have an experience of a customer service corporation. It is virtual marketing of enterprise and its fun culture as a result; it is an employment branding and recruiting resource. The graphics, web contents, and designs bring credit for the firm. The companys website is scalable and of high quality hence very effective. It is a specialized website since it offers the most-valuable messages, services such as games and specific products to his clients and since any one can browse and scrutinize about the services profoundly and independently it is an employment branding and recruiting resource. Section 3 What are some advantages and disadvantages of recruiting internally versus recruiting externally? Advantages of internal recruitment are that; it is less expensive since it does not involve paying external agency for recruitment. It improves the morale of existing employees; there is recognition and reward of the excellent performance of internal employees. Internal recruitment reinforces and supports the organizations succession planning strategies. Internal staffs have existing information accessible about their skills. Disadvantages of internal recruitment are that it can reinforce existing negative behavior; there will be the risk of in breeding. Employees that are not promoted can become unhappy. In internal recruitment a strong performance management structure is required and it can promote political infighting amongst internal employees. Advantages of external recruitment are that; it avoids the risk of forming resentment by endorsing the favorites from the inside. The employees from the outside introduce fresh ideas, skills and knowledge. External recruitment forces internal staff to update their skills and education; it helps to facilitate change in mores. The disadvantages of external recruitment are that; new employees may not fit the existing customs within the organization. It might affect the morale of internal employees who have been over-looked. It needs a longer period of orientation and induction; assists to facilitate change in customs in the organization. Another disadvantage is that it may take longer to fill up the position and it may as well create resentment from existing workers (http://yourhrmguide.com/content/recruitment-source-selection-internal-or-external-recruitment).

Aldis Case study

Q1. Describe what is eant by the term Marketing?Ans. The chartered Institute of Marketing describes the term ‘Marketing’ as the process responsible for identifying, anticipating and satisfying consumer requirements profitability.Q2. Explain why is it Important to balance the marketing mix?Ans. It is important to provide high quality products to the consumer at reasonable price. Marketing mix is a complex set of variable. Marketing mix of every business is different. Aldi’s mix focuses on providing high quality products that a are cheaper alternatives to famous brands.Aldi’s Marketing mix focuses on Product – High quality like brands Price – Aldi’s offers lower prices that its competitors without compromising on quality Place – Aldi’s outlets are expanding globally Promotions – Aldi’s uses the combination of ‘Above the line’ and ‘Below the line’ promotional strategiesQ3. Analyse the f actors that might affect the location of a new Aldi’s store Ans. Factors that might affect the location of a new Aldi’s store :-1. They keep their store layout simple so that the wastage can be minimised and as a result of that it will keep the costs low. This will ensure that people or customers of Aldi’s will get best quality products at lower prices2. They kept into account the demographic factor of the area where the store is located3. People visiting the store should be maximum and this can be ensured by better connectivity. Good transport facility availability should be there.4. They emphasized that the store should be located in the heart of the city to ensure access to large number of consumers.5. Store should have good visibility and this can be ensured by having the store near the main road.6. One most important factor was they ensured that the store should be in a location where there is very less to no competition.Q4. Evaluate how Aldi has identified a unique position within a competitive marketplace. Ans. Aldi’s has identified a unique position within a competitive marketplace by following few things:-1. Availability of the  best quality products to the customers2. Providing lower prices products but with good quality3. By having the correct marketing mix4. They did it by adopting different types of promotional strategies like ‘Above the line’ and ‘Below the line’5. With the help of advocate customers, who persuaded others as well to buy the products from Aldi’s6. They aim at making loyal customers which will always stick to them or buy products from them7. Use of AIDA model to increase the market share, AIDA stands for, (A)Awareness, (I) Interest, (D) Desire, (A) Action8. One of the most important reason of their strong position in the market is that they used to explore all over the world for best quality product and selection of handpicked suppliers

Educational Aspiration: High School Education vs College Education

In our current economy, the need for a college education becomes increasingly valuable despite the high cost of tuition and loans. The demand for skilled, college-educated laborers is high. A college education can also determine your future income potential and in many cases, it is the only way a person can climb up the socioeconomic ladder. There are two theories that suggests why the need for a college education has been growing — increased international competition and skill-biased technology. The first theory focuses on the globalization of the U. S. economy. The argument is that increased competition from low skilled labor abroad has decreased the wages of low-skilled workers at home. At first, this theory seems to make sense but the statistics do not make sense. The reason is that only a small portion of the US economy is actually subject to competition from abroad. Also, job competition is growing in both the most and the least trade-affected industries at about the same rate. (Irons, 1998) The second theory for the increase in need for a college education has been called â€Å"skill-biased technological change†. The idea is current technology favors the higher skilled, higher educated workers over lower skilled workers. An example would be the increase use of computer technology has helped in the productivity and wages of the computer users and programmers. But, this increase does not help increase stagnated wages of the â€Å"lesser† educated worker who does not know this new technology. The only problem with this theory is that technological growth is a difficult to measure. There are two many hard to define variables to statistically measure this kind of change. (Irons, 1998) Even if these theories were to be debunked, the idea that a college education is more valuable that a high school education is correct. Statistically, a person with a college education generates a great deal more income in a lifetime than a high school graduate. Likewise, a high school graduate definitely has a higher income than a high-school dropout. The following chart shows a huge numeric difference in economic outcomes as a result of the educational status of the worker. The increase in income between the groups is a direct result of the educational degree attained. No High School 10,236 20,146 68,275 (Diaz-Geminiz, Quadrini, and Rios-Rull (1997) In Dimensions of Inequality, Diaz-Geminiz, Quadrini, and Rios-Rull theorizes the financial inequality in the U. S. according to the labor earnings, income, and wealth among U. S. households. Labor earnings are the amount of salary taken home as a result from working. Total income includes labor earning plus any additional income, such as stocks or savings accounts, and even income from government transfers, like Social Security and Welfare. And lastly, wealth represents the total stock of past savings. According to this theory of financial inequality, the top end of the distribution has seen a growth in their income while those at the lower end have seen their income stagnate. The financial distribution is highly skewed in the U. S. with the top 1% of households owning 30% of the American pie. This is 875 times more wealth that the bottom 40% of the distribution. Increasingly, the only way to obtain a decent piece of the economic pie is by earning a college degree. The higher your college degree, i. e. masters or Ph. D. , the higher your potential income earnings. Rather, education is the most important way in which people can make it into the upper end of the income distribution. Besides the differences in incomes among the college educated and non-college educated, there are also differences in employment opportunities among college educated, high school educated, and high school dropouts. The answer is yes. Your education also holds the key to what kinds of jobs or career you can or cannot obtain. According to the National Center For Education Statistics, â€Å"post-secondary degree attainment is associated with better access to employment and higher earnings. In 1995, on average, male bachelor†s degree recipients aged 25-34 earned 52 percent more, and female bachelor†s degree recipients 91 percent more, than their counterparts with a high school diploma. † On average, a limited education impedes a person†s employment opportunities. Rather, how much education one can obtain will affect how broad their job opportunity outlook will be. According to Youth Indicators, â€Å"Between 1965 and 1992, the percentage of non-college bound high school graduates entering the labor force changed little. The apparent dip in 1970 was caused by the entry of young men into the military rather than the civilian labor force. In contrast, the proportion of college students who were also in the labor force rose from 28% in 1965 to 49% in 1992. † Therefore, there are more job opportunities among the college educated than high school educated. Statistically, the value of a college education can be invaluable for one†s economic future. With this realization, post-secondary enrollments have increased continuously over the years. â€Å"The percentage of high school graduates who enrolled in 2- or 4- year colleges and universities in the October following graduation increased from 49% to 62% between 1972 and 1995. During this same period, the percentage of 25- to 29- year old high school graduates who had completed 4 or more years of college rose from 24% to 28%. † (National Center for Education Statistics) A college education also has a value beyond monetary terms. A college education can open the doors of opportunities for anyone willing to take advantage of that opportunity. High school cannot offer the same opportunity. A university has far superior resources for its students than high school. A person can learn a lot about life by simply being a college student. Most importantly, beyond attaining a degree, is the knowledge one can earn through attending college. The process of learning is a priceless tool that can only be enhanced by the college experience.

Cultural Diversity in International Markets and How Companies Have Attempted To Penetrate Foreign Markets Free Essay Example, 3250 words

The other approach adopted by marketers, especially when they attempt to penetrate new markets, is known as Foreign Consumer Culture Positioning (FCCP) where the product is positioned as symbolic of a desired foreign culture. This is most apparent in case of perfumes and wines where any association with France is bound to increase their desirability many times over. Same is the case when the name of Scotland gets associated with whisky. Sometimes the name of a country is alluded to impart a unique character to the product as in Foster s Australian for Beer or in Harley Davidson s very American . The reference of F is le or the Festival of Malt and Music in Bowmore Islay Single Malt Scotch Whisky similarly evokes a spirit of festivity and joy that is so inextricably associated with Islay, world s most famous centre of whisky tourism. At times, while marketing a culturally blocked product as Kentucky Fried Chicken, in a predominantly vegetarian Indian milieu, the marketer soft pos itions the product as globally popular and widely accepted by adopting the FCCP option. However, with the advent of globalization, multinational companies have penetrated almost every economy of the world, and with consequent diffusion of products, global consumer culture has gradually built up resulting in the homogenization of global consumption that is highly interlinked with brands and their images among consumers across the world. We will write a custom essay sample on Cultural Diversity in International Markets and How Companies Have Attempted To Penetrate Foreign Markets or any topic specifically for you Only $17.96 $11.86/page